Today, I attempted to make a logo. It didn’t go well. Not well at all.
Since I made ifupdown back in 2007, it’s needed a logo. This year in fact, did I even attempt to make a homepage. It’s orange and pretty simplistic. It’s not something a person looks at with much enthusiasm. I certainly don’t. I’ve had no concepts for branding, really, since I have so little ability for design oriented work. Well, that was until recently.
Current Ifupdown Logo
After I made the mooWalkthrough last year and additionally the Fluff Grabber this year, I found out that there was a huge need of a brand. For that reason, during the summer, I took away the old 1and1 domain parking page and replaced it with a spruced up homepage. The cheap logo I made was just some text with some silly arrows. Like I would put that on a business card. I also think the colors are also messed up. I think the colors for the WordPress Admin center are better than orange. Honestly, I only picked orange because I didn’t want more blue. (Or dark colors.) I support black text. I see all sorts of blogs with black as the background and white (or a light equivalent) text color. It’s hard on the eyes. People coming from Google have adjust to read the blog if it’s black on white. (The new theme has a dark blue background, but the background where all the text is white.)
Ifupdown Logo Prototype 4 min
The logo I was attempting today was a more of a symbol. I’m not sure what designers call it but, it was a shape. What I had planned was an up and a down arrow without shafts. The right side of the up arrow would half merged with the left side of the down arrow. Visually, it makes the up and down words make sense, but the if is still left out. I’m not sure how to visualize ifupdown. I really have no idea. You can get an idea of how this looks with this svg image or by looking to the right. Prototype Ifupdown 4 min
I’m going to try again sometime, but it won’t be for a while. Does anyone have any ideas on what I could do? I’d really like to make the logo myself and I’m willing to learn in order to do it.